[ Product Localization and Development ]
1. Own product assortment in Korea, including configurations, color, features & benefits
2. Work closely with Product Development and Program Coordinators at US Boston headquarter to ensure new products are on cost, on time, and with the right features & benefits for the Korea consumer and market
3. Implement local product strategies in line with global product strategies to strengthen market position. Develop all on-box and in-box collateral within global guidance.
4. Product guidance to Sales and Marketing team on product claims, demonstration development, channel choices and pricing, and after service.
[ Market Trend ]
1. Be able to timely and accurately research, monitor and analyze the dynamics of competitors, and propose corresponding countermeasures.
2. Identify market trend to develop agile product portfolio strategy for new business area.
3. Be involved and embedded in consumer insights and research studies to inform market opportunity with customers and consumers' trend and identify potential category
경력 및 자격요건
- Minimally eight (8) years of product experience, especially in product development and implementation (not marcom person).
- Experience in Consumer Electronics. Kitchen appliances experience is preferred.
- BA degree or equivalent
- Skill set to implement new products with focus on the user experience and technical aspects.
- Powerful project management / leadership skills which will enable cross-functional collaboration to develop and deliver robust plans.
- Analytics and financials skills.
- Multi-function capacity and flexibility to deal with ambiguous situations.
- Communication skills with excellent Korean (translations and proof read will be required frequently), high level speaking / reading / writing capabilities in English.
- There will be intensive daily communication with Boston head office Product Marketing team which will require strong English skills.
- Will work with the Marketing Communications team to ensure all messaging / tone and manner consistency.
- Reports to Senior Product Marketing manager.
- Periodical domestic travel, possibility to visit Boston head office depending on responsible project.
담당업무
입사지원
돌아가기
02-6281-5009
janam@nterway.com
