- Develop new product launch plans and communications
- Set up campaign strategy & objectives (New products strategy, VM & POS plans, etc) for successful campaign launch by working closely with relevant teams.
- Devise campaign action plans by channels (POS, Event, etc.)
- Share weekly campaign sales report & analyze keyline sales.
- Set up Short/long term strategies by supporting senior product manager.
- Manager all aspects of local development including print production, POS materials, and special events and make sure the plans are properly executed at POS levels by closely communicating with counter managers, retail managers and visiting counters.
- Develop event (Podium and popup) contents and actively suggest customers’ activities idea based on global guideline.
- Analyze and control campaign expense and all promotional expense.
- Consolidate campaign feedback from other teams and share with global
- Closely work with outside agencies to hire promoters, produce campaign brochures and execute events.
- Identify key competitors’ activities, new products and the trends
- Forecast new/regular products’ selling qty & PO by product line
- Control orders, stock level – saleable & SPM
- Check SPM usage
[ CRM planning & execution ]
- Collaborate with cooperate CRM team to build CRM strategy to recruit new customers and encourage customer retention and boost consumer loyalty.
- Develop and operate CRM programs such as new welcome, mileage, birthday, etc.
- Execute regular customer communication to ensure the customer segmentation and marketing target.
- Track the record and analyses the results of CRM activities.
경력 및 자격요건
- Bachelor’s Degree in related field
- More than 2 years of product management or related experience
- Fluent Korean/English in speaking and writing
- Passionate about beauty and fashion and eager to fine new trend and develop concepts.
- Strong interpersonal skills, ability to communicate with all various departments.
- Highly organized and calendar driven with the ability to handle many important tasks simultaneously.
- Proficiency in Microsoft Office.
- Knowledge of SAP will be a plus.
담당업무
입사지원
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02-6281-5009
janam@nterway.com
