1. E-Retailer Management
-Responsible for planning and executing E-retail marketing campaigns and promotions
-Drive the business for E-retail & set up and implement sales targets
-Regularly review current e-retailer business to optimize for E-retail business
- Establish functional relationships with the Retailers’ online team and maintain the thought-leadership position that Benefit Korea has created for itself in the industry
- Develop annual and quarterly strategies and initiatives to consistently achieve monthly, quarterly, and annual sales targets.
-Review site metrics and collaborate with Regional and third parties to meet e-commerce KPIs relating to traffic, conversion, and marketing ROI on activities.
-Work collaboratively with the support team across brand, marketing, orders and customer care, planning, and logistics to ensure your customer needs are understood and that we achieve all objectives.
-Liaise with the e-commerce team in APAC to align our online strategy with regional and global direction
-Maintain accurate weekly and quarterly sales forecasts.
-Liaise with the Benefit Korea team to ensure consistent execution of our online strategy across our partners.
- Managing agency relationships
2. Pre Order E/M-commerce
- Support brands in achieving revenue targets Benefit Korea markets.
- Manage the rollout of the new E-commerce site and manage the existing site.
- Build and maintain the calendar of partnership programs with E-Retailers - customizing our marketing programs in ways to leverage Retailers' strengths.
- Educating the E-Retailers about our brands and digital initiatives to stay ahead of the pack.
3. Others
- Follow up HQ project
경력 및 자격요건
• Min. 7 years experience in eCommerce / CRM in cosmetics/consumer goods field.
• Keen analytical skills
• Managing skills in terms of leading the E-commerce projects across direct marketing, e-business, & customer relations and the CRM team
• Good interpersonal and communication skills
• Open-minded and proactive attitude