Leading the brand marketing program especially digital, consumer event and agency managing
Take a lead of a comprehensive marketing program and provide insightful recommendation to the management
Develop annual brand plans and start plan and then prioritize projects and ensure execution is in line with agreed timelines and budget
Manage and supervise the agreed A&P budget by activity
Plan, develop and execute all ATL programs such as PR, sponsorship, advertising, and consumer events
Support and cooperate with operation team and trade marketing in developing and executing
Work and interface with the brand owner on all key aspects of brand plan and agree marketing program implementation plans
Fully manage day to day operations with all agencies
Ensure clear and concise communication within the team and with all stakeholders, internal and external
경력 및 자격요건
7 ~ 10 years of work experience in Liquor and FMCG Industry
Diploma/Bachelor’s Degree
Proficient in Micro Soft office (Excel, Power point & Word)
Fluency in English
Business acumen in areas of ATL/ BTL Marketing is advantageous
Enthusiasm and strong self-motivation
Highly organized and detail oriented
Able to work independently within tight deadlines and can adapt well in a fast-paced environment
• Brand strategy and implement
기타
- 원서 마감후 1차(서류) 합격자에 한하여 개별연락
- 이력서에 연락처, 희망연봉 게재
- 해외여행에 결격 사유가 없는 자