– PR Communication Budget Management
• Support media & PR budget planning aligned to total A&P
• Manage monthly, quarterly, yearly media & PR A&P actual spending
- Advertising
• Assist to plan annual & monthly media advertising strategy aligned with HQ guideline
• Prepare media AD report the results, working with media agency to maximize SOV and bring good impact to Maison
• Co-ordinate all necessary elements for the advertisement comminating HQ and Media agency
• Prepare all media results reports, BBB and report SOV
– PR
• Support and execute PR plans and programmes in tune with our corporate image to maximize the potential publicity, being in line with our PR communication strategy
• Support celebrities/ Influencers marketing plan and execution working with media and the agency
• Regularly develop and build relationships with the target media to enhance Montblanc image
• Develop the press release of products and activities to ensure publicity generated
- Local social media
• Manage Korea social media contents via working with Digital agency and HQ
• Communicate the updates of Montblanc Korea homepage by operating HQ E-commerce team
- Event
• Invite press/ influencers at local launch events and ensure media coverage
• Communicate international events with HQ to maximise PR coverage
경력 및 자격요건
- 4-year college graduate
- Minimum 7 years of experience in PR/Communications
- Basic understanding of retail business
- Expertise in global luxury jewelry & watches/high fashion brands is a strong advantage
- Fluency in both written and spoken English
기타
- 원서 마감후 1차(서류) 합격자에 한하여 개별연락
- 이력서에 연락처, 희망연봉 게재
- 해외여행에 결격 사유가 없는 자
담당업무
입사지원
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돌아가기
02-6281-5025
alysha@nterway.com
