- Work with external agency and headquarter at the set-up stage of website. Be the key contact point to liaise between different parties.
- Work on sales planning and defining the business strategy for Brand Website.
- Execute the localised eCommerce strategy for Korea seamlessly across all digital touch points to achieve the annual sales and profit targets.
- Manage all aspects of web analytics. Monitor and analyze business key metrics including day-to-day operation (traffic/conversion/ads), merchandising and E-marketing, generating insights for decision making as well as optimization.
- Produce adhoc, daily, weekly and monthly trading reports to aid decision making. Highlight lessons learnt and opportunities to be fed into the planning process.
- Be the key point of contact to manage in-site operation, including but not limited to, site refresh based on global assets and guidelines, UX&UI, newness launch, promotions, warehousing, logistics and consumer support.
- Work with external agencies on E-marketing, including analytics, SEO, SEM, PPC & Affiliates.
- Liaise with department stores on marketing campaign and reach out to its own database to maximize exposure and opportunities.
- Cooperate with internal merchandising / logistics / after-sales / CRM teams to align on business objectives and needs.
- Manage the translations agency and maintain the translation guidelines.
- Be responsible for the user experience on all touchpoints through Brand Website.
- Conduct weekly site walks, ensuring optimum levels of functionality and ensuring
information and content is accurate and relevant to the market.
- Support front line staff in adapting the in-store ordering tools to maximize sales
opportunities.
- Keep updated with the trends of ecosystem as well as consumer online behavior changes.
- Proactive and agile approach to role as the business expands.
경력 및 자격요건
- At least 5 years eCommerce and digital marketing experience in either an agency or from an in-house background with strong analytical skills and attention to detail
- Proactive and goal-oriented, ability to drive forward with goals independently
- Good skills in Microsoft Office including Excel, Word and PowerPoint
- Knowledge of ecommerce ecosystem as well as omni-channel preferred
- Excellent communication skills with both internal stakeholders and external partners
- Proven English reading & writing skills
기타
- 원서 마감후 1차(서류) 합격자에 한하여 개별연락
- 이력서에 연락처, 희망연봉 게재
- 해외여행에 결격 사유가 없는 자
담당업무
입사지원
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02-6281-5059
suepark@nterway.com
