•Responsible for driving customer growth, retention and sales for all countries in region for SEM, Social, Affiliate & Display
•Responsible for regional SEO actions and steering of actions required in Sales markets (coordinating with Site team, PR, Content teams)
•Based on global performance media strategy, secure that performance investments are optimized towards profitable sales and acquisition goals cross media channel and country
•Perform quality controls and audits to ensure agency teams are optimizing the channels according to platform best practice
•Own the process and steering of local activities content connected to performance channels
•Responsible for driving the regional part of the global yearly performance budget, revenue and traffic forecasts for the region, in close collaboration with global media team
•Provide data driven input on performance media spend and customer/revenue as part of the total media budget
•Liaise with regional Media Manager, Business Controller and Sales Mgr to set ROI goals for performance channels and give input to global performance media team
•Drive and follow up on performance media budget investments and results for the region
•Responsible for regional collaboration with the global performance media team and channel experts to be fully immersed in the global strategies
•Responsible for 5-6 regional agency teams (part of global teams), leading them to deliver according to customer, brand and media guidelines & goals
•Secure cross-functional collaborations with other functions and HO
•Educate and share knowledge and insights with regional and local teams
경력 및 자격요건
•Marketing, communication or business degree/relevant qualifications – if not, at least 5-7 years of working experience in performance marketing on agency, client or ad partner side
•Great leadership and business judgment skills, preferably from an international environment
•Extensive knowledge in several performance channels operations and algorithms (SEM, Social, Affiliate, Display)
•Good understanding of SEO
•Broad digital marketing knowledge and a strategic thinker that understand the total view for growing brands and engaging customers
•High analytical ability
•Structured, organized and efficient
•High level of English and strong in local language, both spoken and written
•Strategic experience of digital channels and their role in customer acquisition & retention
•Operative performance channels experience and knowledge of ad platforms tools and systems
•Have experience from steering complex teams
•Have experience from setting and managing large media budgets
•Meriting with competence within digital/tech
기타
- 원서 마감후 1차(서류) 합격자에 한하여 개별연락
- 이력서에 연락처, 희망연봉 게재
- 해외여행에 결격 사유가 없는 자
담당업무
입사지원
내메일로 보내기
돌아가기
02-6281-5010
katk@nterway.com
