1) Digital Marketing
• Develop and implement all digital ad campaigns, including, Naver/Google SEM, Kakao Plus Friend, Display Ad, Social AD to acquire and convert leads.
• Manage agency and ensure they deliver the paid media campaigns and projects collaborating with marketing manager
• Support other traditional brand marketing activities such as PR, promotion and social media
• Investigate the performance of a company’s marketing campaigns and strategies through evaluating key performance metrics.
• Create innovative marketing campaigns/contents depending on robust data and present the recommendations to management.
• Work closely with creators, communities, and digital platforms for content and platform partnership to expand community and deepen engagement
• Coordinate with cross functional teams (marketing, retail, merchandising and training) to ensure alignment of content with company vision and support integrated campaigns
• Surface and analyze metrics around brand and industry content to deliver insights around content and community performance
• Stay up to date on emerging trends, topics, conversations and the pulse of the community
2) E-commerce Merchandising
• Responsible for all digital content display and product visual merchandising of 000i.com
• Main local partner for the HQ Product & Digital teams
• Conduct in-depth content engagement and performance analysis
• Lead seamless Omnichannel site experience with Extended Assortment display
• Support in planning strategic Homepage display rotations
• Maximize SEO activities for 000.com with Digital Marketing
• Oversee all product-related English to Korean translations
• Maintain meticulous site QA
• Monitor competitors
• Maintain and manage site price checks and changes
• Execute ad hoc tasks and projects
경력 및 자격요건
• BA degree
• 4-6 years of digital content, merchandising or/and marketing experience
• Excellent level of spoken and written English and Korean
• Proven analytical skills
• Proficient use of site content and analytic tools (Hybris, Content Sq, GA, Algolia)
• Exceptional interpersonal and communication skills with various stakeholders
• Ability to prioritize and multi-task under pressure with attention to details
• Proactive and positive attitude
• Digital content experience for a collection-driven luxury business is a plus
come with creative yet effective solutions
기타
- 원서 마감후 1차(서류) 합격자에 한하여 개별연락
- 이력서에 연락처, 희망연봉 게재
- 해외여행에 결격 사유가 없는 자