- Develop, implement and execute an effective press strategy in line with the House and the vision of the Creative Director
- Secure excellent quality and quantity media coverage in target media
- Translate and adapt accurate press material from head office for local usage
- Co-ordinate, manage and promote press days, trunk shows, and other House events
- Build on and maintain excellent relationships with key fashion press contacts and present story angles, features and product placement in line with the House
- Ensure all communications are kept in line with the House and is of the highest standard
- Manage recording and evaluation of press coverage throughout the year
- Highlighting any potential business and partnership opportunities with landlords
- Prepare regular reports and analysis to APAC regional office and London head office
- Develop and manage local social media platforms in line with House’s direction
- Develop and implement KOL and Celebrity strategy
- Manage key product launches through all channels
- Plan annual media buy on and offline
- Monitor and update head office regularly on brand news on social media
경력 및 자격요건
- Bachelor Degree holder or above in marketing and communications or related discipline
- Minimum 8 years of relevant experience with exposure in luxury fashion houses is preferred
- Fluent in written and spoken English and Korean
- A good communicator with the ability to interface regularly with internal and external personnel at all levels.
- Comfortable working under tight deadlines and on multiple projects simultaneously
- Computer literate, including excellent knowledge of Microsoft packages (Word & Excel)
기타
- 원서 마감후 1차(서류) 합격자에 한하여 개별연락
- 이력서에 연락처, 희망연봉 게재
- 해외여행에 결격 사유가 없는 자
담당업무
입사지원
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02-6281-5025
alysha@nterway.com
