OBJECTIVES
- To run and enhance online business providing better consumer experience and higher engagement
- Maximize online sales opportunity of the brand at brand site and retailer sites
ACCOUNTABILITIES
1. Online business management
- Manage online business for a brand covering all the online channels
- Lead new online channel open for the brand including brand site and retailer sites
- Develop annual online strategy for the brand to maximize the online business opportunity with clear points of differences for each online channel
2. Brand site management
- Develop and implement online marketing calendar for the brand e-commerce site to achieve online sales target and enhance the brand DNA
- Closely work with diverse stakeholders such as affiliate brand team, regional online team and agencies to maximize efficiency by using current tools and following internal processes
- Manage online P&L particularly including A&P investment
3. Retailer site management
- Manage retailer site business to achieve sales target and enhance brand presence
- Keep building relationship with retailers in order to maximize exposure and business opportunity
- Actively participate in corporate-level projects which are run at retailer sites
4. Tracking and reporting
- Conduct weekly online business review with brand and Online team and monthly review with Regional Online
- Evaluate e/m-Commerce campaign and spend effectiveness
- Analyze site metrics trends and implicate analytics-driven changes to brands
경력 및 자격요건
Education
· University-level education or equivalent
Experiences
Minimum 3 years’ experience in E-commerce and online marketing field
Functional Competencies
· Strong strategic and analytical mindset to lead and execute new initiatives
· Ownership and vision for Online field
· Good communication and interpersonal skill to well cooperative with diverse stakeholders
· Proactive and entrepreneur spirit with creativity
· Knowledge of cosmetics or female targeted marketing desirable
기타
- 원서 마감후 1차(서류) 합격자에 한하여 개별연락
- 이력서에 연락처, 희망연봉 게재
- 해외여행에 결격 사유가 없는 자
담당업무
입사지원
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02-6281-5053
shs@nterway.com
