PR:
• Set PR strategy to build strong awareness and desirability
• Maximize PR coverage through all media channels and maximize reach to targeted audience
• Plan and orchestrate PR activities including PPL, Celeb, and key editors in order to influence potential clients' decision making
• Build a strong relationship with VIP prospects and contribute to the creation of a VIP database with direct contacts and in collaboration with all departments
• Analyze and report monthly PR results and set action plan
Communication
• Establish Integrated communication strategy to build strong awareness and desirability
• Maximize the reach with integrated all communication and media tools considering the media journey or consumer brand journey of our target audiences.
• Analyze and report monthly results and set action plan
• Maintain permanent and close contact with all relevant press (lifestyle, business, trade) to maximize exposure and opportunities
• Work with qualified outside party for localized creative advertising work
경력 및 자격요건
• 8~12 relevant experience in FMCG
• Develop PR/communication strategy with overall brand’s strategy.
• Maximize brand awareness and uplift brand image.
• Efficiently manage PR/communication budget.
• Optimize communication flow between other departments.
기타
- 원서 마감후 1차(서류) 합격자에 한하여 개별연락
- 이력서에 연락처, 희망연봉 게재
- 해외여행에 결격 사유가 없는 자
담당업무
입사지원
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02-6281-5025
alysha@nterway.com
