1) Media Relations and Editorial Planning
- Develop annual/ monthly editorial PR plan(print/digital) and manage budget
- Build and manage relationship with target media (fashion/lifestyle/online)
- Create opportunity and manage product placements in line with product marketing calendar
- Review and manage press materials and related reports to WW
- Manage sample/gifting orders
2) Celebrity/KOL Endorsement
- Key/special celebrity endorsement(ambassador) program development & handling
- Develop and maintain good working contact with stylists
- KOL program management for key events and launches
- Manage celebrity/KOL gifting programs
3) Support for Corporate PR and Issue Management
- Manage corporate PR communicating with external agency
- Assisting in issue management, CSR program development and execution
경력 및 자격요건
- 8-12 work experience in PR and marketing communications
- Luxury retail and high-end fashion industry experience is highly preferred
- Strong relationship with media/KOL/stylists within industry is a plus
- Strong creative ability to develop innovative ideas
- Good command of written and spoken English
기타
- 원서 마감후 1차(서류) 합격자에 한하여 개별연락
- 이력서에 연락처, 희망연봉 게재
- 해외여행에 결격 사유가 없는 자