OBJECTIVES
- To run and enhance online business providing better consumer experience and higher engagement
- Maximize online sales opportunity of the brand at brand site and retailer sites
ACCOUNTABILITIES
1. Online business management
- Manage online business for a brand covering all the online channels
- Lead new online channel open for the brand including brand site and retailer sites
- Develop annual online strategy for the brand to maximize the online business opportunity with clear points of differences for each online channel
2. Brand site management
- Develop and implement online marketing calendar for the brand e-commerce site to achieve online sales target and enhance the brand DNA
- Closely work with diverse stakeholders such as affiliate brand team, regional online team and agencies to maximize efficiency by using current tools and following internal processes
- Manage online P&L particularly including A&P investment
3. Retailer site management
- Manage retailer site business to achieve sales target and enhance brand presence
- Keep building relationship with retailers in order to maximize exposure and business opportunity
- Actively participate in corporate-level projects which are run at retailer sites
4. Tracking and reporting
- Conduct weekly online business review with brand and Online team and monthly review with Regional Online
- Evaluate e/m-Commerce campaign and spend effectiveness
- Analyze site metrics trends and implicate analytics-driven changes to brands
경력 및 자격요건
REQUIREMENTS
Bachelor’s degree in the equivalent coursework
•4+years of eCommerce experience, preferred Luxury/Cosmetic industry career
•Interest in the beauty industry & career advantage
•Must have a good understanding of all aspects of selling online, on brand.com sites as well as third party sites as above.
•Enjoys online related work and actively engages in digital communication.
•Fluent Korean in speaking and writing / proper English skills for business communication in speaking and writing
기타
- 원서 마감후 1차(서류) 합격자에 한하여 개별연락
- 이력서에 연락처, 희망연봉 게재
- 해외여행에 결격 사유가 없는 자