1. Management
• Oversees and manages the brand image, including logo usage, messaging and brand attributes.
• Creates and manages annual communications/promotion plan, calendar and budgets.
• Motivates the team with agreed objectives.
2. Public Relations
• Oversees media relations.
• Acts as spokesperson when needed.
• Oversees PR events.
• Monitors customer database management.
• Controls printed materials mailings and image quality.
3. Product Communications
• Identifies appropriate activities as per commercial needs.
• Controls overall product communications activities.
• Works in conjunction with product managers for development of marketing events.
4. Press
• Develops plans for positioning of brand with the media/press.
• Set directions and targets for press projects and press coverage for PR related events.
5. Advertising
• Develops advertising plans against agreed objectives with HQ
• Monitors advertising plans and budget ensuring all costs are well control & within agreed budget.
• Works with agencies for implementation of advertising placements.
• Controls quality, reviews and evaluates program effectiveness.
경력 및 자격요건
• Degree holder in marketing or a business discipline
• At least 10 years’ experience working in marketing & communication
• Proven track records in formulating and implementing communications programs
• Demonstrated ability to lead, motivate and inspire team and co-operating with other members
• Passion for analyzing products, customers and market dynamics
• Excellent communication and interpersonal skills
• Fluency in English and Korean.
기타
- 원서 마감후 1차(서류) 합격자에 한하여 개별연락
- 이력서에 연락처, 희망연봉 게재
- 해외여행에 결격 사유가 없는 자