• Work closely with internal teams to be accountable for the achievement of marketing effectiveness measures to assess ROI on initiatives employed.
• Contribute to building and driving 360 marketing strategies encompassing product priorities, and considering activities in all consumer touch points.
• Make sure Traditional, Digital Marketing and PR strategies are consistent and aligned with the key global brand messages.
• Foster new and digital relationships and bring new contacts to brand on an ongoing basis, drive the development of new digital platforms.
• Build relationships with the media community in order to explore new and digitalized opportunities for brand to be ahead of the competition.
• Develop and implement annual, seasonal and project-based integrated media and PR strategies and programs.
• Provide strategic insight and recommendations from marketing planning and communication points of view in leading the marketing team.
• Agency management: Manage operational and financial issues at the agency including optimal structure, review and audit of contract terms.
• Media negotiations: Establish buying objectives and drive optimal negotiations in accordance with headquarters’ guidelines.
• Press and Influencer relationship: Maintain good relationship and partnership with fashion press and key fashion influencers for continuous PR and brand exposure.
• Closely monitor activities and drive/react to improve results. Ensure that the agency provides quality services.
경력 및 자격요건
• A bachelor’s degree with a minimum of 15 years’ Marketing and communications experience
• Highly organized, with an ability to juggle multiple priorities and work in a fast-paced environment.
• Excellent written and verbal communication skills in both English and Korean.
• Strong leadership skills and a high degree of initiative.
• Demonstrated experience working with cross functional partners internally and externally.
• Proven experience in developing comprehensive strategy for global brands.
• Proven commitment to getting projects completed on time.
기타
- 원서 마감후 1차(서류) 합격자에 한하여 개별연락
- 이력서에 연락처, 희망연봉 게재
- 해외여행에 결격 사유가 없는 자
담당업무
입사지원
돌아가기
02-6281-5010
katk@nterway.com
