• Management of agency leads to communicate key local needs to department leads in NY
• Provide daily, weekly, monthly updates of agency progress for key department leaders in NY
• Serve as a conduit between NY office and KR retail and wholesale stores.
- Manage roll out of all seasonal assets
- Rollout of instore activation tool kit including event plan/execution/recap.
- GWP ordering/allocation and billing and ad hoc requests. events
- Partner with ecommerce head to gather local assets from the NY global teams
- Request Global Monthly Emails
- Implement Seasonal Asset Pack across site
- Communicate the local buys and take global recommendations
- Site refresh dates and any ad hoc site layouts need to be requested
- Promotional schedule communication
- Share results from campaigns with HQ (e.g. traffic & sales data from e-comm team’s
Google Analytics reporting)
• Media Management
- RFP agency and evaluate proposals for digital and OOH opportunities based on
budget, timing and location
- Book and negotiate print advertising rates and positioning seasonally via agency
- Submit creative briefs for all media campaigns
- Traffic creative to vendor(s)/media partner(s)
- Provide wrap up reports for all media campaigns including images, metrics, hard
copies of issues etc.
경력 및 자격요건
- PR 경력 5-10년
- 외국계 패션 회사 경력자 우대
- 영어 능통
- Communication Skill 우수자
- 책임감 강한자
기타
- 원서 마감후 1차(서류) 합격자에 한하여 개별연락
- 이력서에 연락처, 희망연봉 게재
- 해외여행에 결격 사유가 없는 자