1.Online Mall & Digital Activities Management
▪ Annual online mall promotion and digital activity planning according to the ATR marketing calendar and make an agreement with regional online manager on the plan.
▪ Update new product page, brand page and monthly promotion page according to the marketing plan
▪ Plan and support online specific event by operators
▪ Key competitors digital activities report to Regional
▪ Share brand plan with online operators
▪ Oversee and check if the operators follows brand policy as agreed
2. Promotion Management
▪ Annual Promotion planning (Report to HQ)
▪ Promotion Budgeting
▪ Planning Promotion layout with Regional Merchandiser according to the guideline
▪ Create and manage the collateral for HPP & SPP
▪ Prepare and produce on-counter marketing activities according to key launch events
▪ Monthly regular & key counter promotion
▪ Execute internet digital activity and manage operators’ template site (to be)
3. On – Counter Management
▪ Oversee country timelines for events, new merchandise and markdowns to ensure regional consistencies where appropriate
▪ Provide constructive feedback to Regional to influence presentations and marketing
campaigns to meet the DF customer’s expectation and needs.
▪ Send New product translation to Regional Merchandiser
4. New Product POSM Management
▪ Send menu standard forecast to HQ (including all existing counters and new counters)
▪ Revise POSM quota from HQ and exchange with other area Merchandiser
▪ Allocate & Order New POSM and Testers monthly
▪ Checking New POSM and Testers shipping invoice
▪ Distribute some POSM from HQ to counters
5. Product Marketing
▪ Forecasting new product and GWP & POP
▪ Order new product and GWP & POP
6. Additional responsibilities
▪ Assist Brand Manager with on & Off marketing related report
▪ Digital data update for Buyer ((DM, Advertisement visual, etc. ) and in house(Visuals, shop-list, etc..)
경력 및 자격요건
• Knowledge
- Broad knowledge on luxury brand and retail circumstance(Cosmetic)
- Good understanding of market and customer trend
- Knowledge for merchandising and product
• Skills
- Proficiency in English both spoken and written
- High level of Microsoft program
- Excellent ability to multi-task
- Excellent organizational and time management skills
- Strong communication skills
- Ability to use Adobe illustrate program
- Strong at negotiation and inter personal skills
- Good skills in computer graphics (preferred)
• Attitude
- Capable of working to strict deadlines under pressure
- Ability to effectively build good relationship with HQ (Junior management) & contractor & counter staff
- Ability to pay close attention to detail and be precise
- Pride on the brands and passion for marketing
- Self-motivated, organized, team approach
EDUCATION AND EXPERIENCE
• Education
- Bachelor’s degrees (in Graphic, interior, Business) or related field preferred
• Experience
- Relevant travel retail, cosmetic industry experience preferred
기타
- 원서 마감후 1차(서류) 합격자에 한하여 개별연락
- 이력서에 연락처, 희망연봉 게재
- 해외여행에 결격 사유가 없는 자