• Develop the quarterly and monthly communication plan and activity calendar, following global PR strategy and report to AHQ.
• Develop and maintain good relationship and communication with media to build brand image/reputation and maximize its awareness among target audiences.
• Strengthen the media publicity activities such as tie-up, editorial pitch, and advertorials.
• Develop and execute PR events such as product launching or brand campaign event.
• Manage PR agencies and PR budget to meet annual KPI.
• Monitor and analyze competitors’ PR activities.
• Coordinate all PR related activities: Media tours, interviews, photo-shooting and others.
• Manage product seeding to celebrities and influencers.
경력 및 자격요건
• 3-5 years of work experiences in public relations in fashion, sports, FMCG industry and/or PR agency.
• Strong relationships with media, journalists or magazine editors.
• Proficient in verbal and written Korean & English communication skills.
기타
- 원서 마감후 1차(서류) 합격자에 한하여 개별연락
- 이력서에 연락처, 희망연봉 게재
- 해외여행에 결격 사유가 없는 자