Maximize sales and brand opportunity through category marketing from product creation to market introduction, based on market and consumer insights.
1. Understanding on Product Creation Process ( Product design, GB/IB, Consumer trend & behaviors, product tests, etc. )
2. Long term & short term Category strategy
3. Brand Strategy Planning
4. Market in-sight ( channel, category, and competition, etc. )
5. Understanding on Market introduction process ( schedule, launching time, promotion, etc. )
6. Market data analysis
7. Negotiation w/Factories and Sales Channels
경력 및 자격요건
1.Category marketing experiences for consumer or FMCG/Kitchen Appliances products at least 3-6 years
2. Fluent in English
기타
- 원서 마감후 1차(서류) 합격자에 한하여 개별연락
- 이력서에 연락처, 희망연봉 게재
- 해외여행에 결격 사유가 없는 자