1. In conjunction with the Marketing Director, initiates and designs the marketing strategy and leads the implementation of such
- Propose annual strategic plan aligning with Global market strategy and set the priorities according to the market trend, co-work with PR & Communication, Retail, CRM, Merchandising, VMD and boutiques
- Closely monitor sales trend and implement appropriate action plans through identifying market’s needs
2. Defines the sales budget and anticipates sales forecasts for all product lines and ensures that pro-active plans are implemented to reach sales target on monthly and annual basis
- BU/LE sales forecast by product line and network in working with each Product Manager and Business Analysist
- To define the strategies of each product line and supervise Product Managers that the sales forecast and stock allocation are well aligned with the strategy.
- Monitor sales trend fluctuation and suggest revised sales budget and forecast to Marketing Director
- Closely work with Merchandsing team for WEB collaborative sales forecast by analysing sales trend & network strategy
- Supervise PMs in managing initiated product lines
- Supervise PMs on stock proposal & allocation for dedicated events
- Supervise Business Analyst for all the internal reports and reports sent to HQ
3. Spearheads and manages new product launches and strategic marketing plans working closely with Communication, PR, Merchandising, VM and other relevant parties
- Implement annual marketing plan including new product launches
- Supervise Product Managers on sales forecast & stock assortment of new launches and help them coordinating with all supporting functions (VMD, PR & Communication, CSD, WS, retail team).
4. Liaises with International marketing and local sales departments
5. Animates and lead trainings initiated by product marketing
6. Manages a team of Product managers and Business Analysist
경력 및 자격요건
- 수입 브랜드 Marketing 경력 10년 이상(차~부장급)
- PM경력자 우대
- 영어 능통자
- 분석적이고, 숫자에 강한 자
- 적극적이고, Communication Skill 우수자
기타
- 원서 마감후 1차(서류) 합격자에 한하여 개별연락
- 이력서에 연락처, 희망연봉 게재
- 해외여행에 결격 사유가 없는 자
담당업무
입사지원
돌아가기
02-6281-5025
alysha@nterway.com
