1: Events
• Organizes local events in line with the Maison image (PR, VIP, product launches ) and supports on international events/VIP trips
• Defines relevant budget for each event , follows up all related costs and ensures event report for management and regional structures with ROI analysis
2. Digital
* Maintains the Korean Website in line with HQ/regional guidelines
• Updates content through CMS (content Management system)
• Creates local contents
* Online advertising
• Manages display advertising
• Negotiates and creates contents linked with display adv.
• Search online marketing contents and visual management
• Agency supervision
* Social media engagement
• Develops brand visibility on line and measures online strategy efficiency on a regular basis
• Enlarges social media platform
• Manages brand facebook (translation, local contents creation updating)
• Develop online contact ambassadors, develops bloggers relationships in line with the global communication strategy
3: Annual Communication & PR plan and budget management
* Defines and implements the annual Communication & PR plan under Marketing/Communication manager’s supervision.
• Includes a Middle term strategy to get premium media coverage including front cover of influential magazines
• Includes a specific digital strategy
• Includes relevant PPL strategy in line with the Maison image
* Defines related budget and optimizes all available resources to maximize the Maison media exposure. Ensures budget follow-up and reporting
경력 및 자격요건
Educational Qualification: Graduate (Preferably with a Diploma or Degree in PR)
Experience: 7 to 10 years with established qualitative contacts in the Media Luxury/Fashion/Watch and Jewelry industry. Past experience in Jewelry / Watch Industry (Kwa-jang) is a best
Key Skills
• Fluent English
• Ability to represent the Maison and act as a real Ambassador
• Pro-activeness and creativity
• Strong leadership qualities
• Result oriented
• Excellent communication skills and strong team spirit
기타
- 원서 마감후 1차(서류) 합격자에 한하여 개별연락
- 이력서에 연락처, 희망연봉 게재
- 해외여행에 결격 사유가 없는 자