PR ACTIVITIES
1. Conduct strategic PR activities such as developing press release, feature articles by utilizing global brand asset and producing local contents.
2. Leverage relevant and creative local contents aligned with global assets.
: Closely work with fashion titles and developing high quality advertorial and tie-ups.
: Managing the key media including 50 printed media and fast-growing digital media.
CELEBRITY MARKETING
1. Need Strong celebrity marketing and uphold close relationship with them.
: Strengthen Fos contents especially to support Asia collection
: Determination of the right celebrity representing of brand, and planning for Fos contents and taking photo shoot 4~5 times a year.
: Organize online and offline publicities with Fos contents including customer’s Brochure and in-store materials developing.
2. Execute effective PPL(Products placement) on TV series and develop the storytelling contents related featured products.
: Closely work with Production agency and related stylists in order to maximize the products exposure and need daily based monitoring as well.
EVENT & MEDIA TRIP
1. Supervise Press Presentation for new collection
: Planning event, assort key products and manage all of set-ups.
2. Organize media trip to the main global event and lead to high quality articles for premium branding.
: arrange press to Basel exhibition and Paris collection and develop various angle of release.
Communication Skill
1. Good communication with agencies and HQ
2. Fluent both Korean and English
경력 및 자격요건
- 수입브랜드 5 - 8 years PR 경력자
- Bachelors Degree
- English (English not local)
기타
- 원서 마감후 1차(서류) 합격자에 한하여 개별연락
- 이력서에 연락처, 희망연봉 게재
- 해외여행에 결격 사유가 없는 자
담당업무
입사지원
돌아가기
02-6281-5025
alysha@nterway.com
