-온라인 써치 마케팅
-검색 노출 마케팅
-Manage the day-to-day search marketing activities across multiple search engines (Naver, Daum, Nate, Google, Yahoo, MSN, Bing, etc.) including the campaign planning, implementation, budget management, performance review, and optimization of paid search campaigns.
-Responsibilities include keyword research (discovery and expansion), review and editing of creative copy (titles and descriptions), review and analysis of web site performance metrics, and optimization of campaigns.
-Grow and optimize our keywords portfolio through testing (A/B and Multivariate) with ad copy, landing pages, bidding strategies, negative keywording, etc.
경력 및 자격요건
-Bachelor's Degree required; marketing degree and marketing agency experience preferred
-5+ years of experience managing paid and natural search programs for well-established online retailers
-Agency expert for both paid search and natural search strategies and principals
-Should hold some combination of the following certifications: Google Adwords Certification, Google Analytics Certification, Yahoo Ambassador, etc.
-Exceptional copy writing and editorial skills
-Excellent Korean and English communication skills in verbal and written with internal and external contacts
기타
- 원서 마감후 1차(서류) 합격자에 한하여 개별연락
- 이력서에 연락처, 희망연봉 게재
- 해외여행에 결격 사유가 없는 자
- 이력서에 연락처, 희망연봉 기재