• Understand country mobile advertising market in depth
• Plan the marketing strategy for the country consistent with the global marketing plan, but fine tuned to suit the market and regional needs.
• Develop, deliver, and manage all planning, budgeting for the country.
• Deliver quality execution in all functional areas of marketing in the country including Public Relations, Trade marketing and events, Sales Support & Design, Online Marketing, social media and community development, and business-to-business marketing.
• Focus marketing strategy and execution on 21st century pillars of b2b marketing such as social media and viral marketing, online marketing, and community development with measurement of as many programs as possible.
경력 및 자격요건
• Must be a closer. Someone who can execute on the ground.
• B2B and B2C marketing experience.
• Marketing Communication Skills: business writing in all forms with a focus on digital channels including corporate websites, landing page copy development, blogging, Twitter, Facebook, and email marketing. An understanding of best pratices in social media / community marketing is a plus.
• B2B Media & Advertising Expertise: Intimate knowledge of media and advertising including development and management of key messaging with a B2B company in the space. General knowledge of both traditional and digital marketing channels. Experience with ad networks or digital performance marketing a strong plus.
• Agency Management: planning, managing, and tracking performance of PR and design agencies helping with the development of strategic sales support collateral, major website updates, powerpoints, sales presentaitons, and printed materials for a B2B company
기타
- 원서 마감후 1차(서류) 합격자에 한하여 개별연락
- 이력서에 연락처, 희망연봉 게재
- 해외여행에 결격 사유가 없는 자